Limited Collection
This Peter Rabbit x Zipster collection is a limited edition release, created with love and designed to be treasured.
With only a small number available, we don’t expect it to stay on the shelves for long.
If you’ve fallen in love with a piece (or two!), now is the perfect time to make it part of your family’s story.
Questions parents ask
Is this an official Peter Rabbit collection?
Yes — The World of Peter Rabbit x Zipster is an officially licensed collection, bringing Beatrix Potter's timeless characters to life in beautifully soft bamboo across babygrows, pyjamas and gifts for the whole family.
Is a Peter Rabbit sleepsuit a good new-baby or christening gift?
A keepsake for little ones and big kids alike — the magic of Peter Rabbit with the everyday comfort Zipster is loved for, naturally breathable and gentle on delicate skin.
What's the hooded towel for?
It wraps your baby in soft, absorbent comfort after bath time, with a cute hood to keep their head warm and cosy.
Is it soft and absorbent?
Yes — soft against delicate skin and highly absorbent, to dry your baby gently and quickly.
Is it gentle on newborn skin?
Yes — gentle and kind to sensitive newborn skin, wrap after wrap.
What size is it?
Generously sized to wrap newborns and growing babies snugly.
Is it a good gift?
Yes — a practical, adorable new-baby gift that gets used every single day.
How do I wash it?
To keep it fresh as day one, we recommend washing on cold and line drying — it's the gentlest way to protect the fabric so it looks and feels like new, wear after wear.